As hair and skin care routines are forced to change from a certain age, so do makeup habits. It’s a fact, in order to showcase your strengths, you don’t wear makeup the same way at 20 and 50 and over. In this article, we give you the keys to a most suitable make-up.


Over the years, the nature of the skin changes and so does the facial features. Many feel the need (and the urge) to reinvent their beauty routine and habits. It is clear that at age 50 and over, the skin no longer has the same appearance or the same needs and menopause is often the trigger for all of these upheavals. Indeed, faced with the overall decrease in the production of collagen, elastin and sebum that it causes, the epidermis dries out much more easily and loses firmness, while wrinkles and fine lines of dehydration set in. until it becomes deeper. This is why the usual beauty treatment may end up not being suitable and the need to change it is felt. So how do you manage to properly adapt your new beauty treatment, what are the golden rules and things to avoid when putting on makeup after 50 years?


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Preparing the skin:

While preparing your skin well before applying makeup is always a vital step in beauty treatment, it is even more so after 50 years. Indeed, we explained it to you, this is a moment in life when the skin more than ever needs to be deeply rehydrated and pampered in general. To do this, we recommend that you do not multiply the beauty products, but rather focus on a few essentials perfectly suited to the needs of your skin. A gentle cleanser, a day cream, a serum, an eye contour, sun protection and voila! So many key cosmetics that will allow you to ideally prepare your skin before applying makeup, which will then be sublimated and tint much longer on a fresh and hydrated face than on skin that is tired and tight.

Complexion makeup:

First step of the make up once the skin has been well prepared: the work of the complexion. The most important thing is to standardize it, because after 50 years, the skin tends to reveal darker and more marked areas than others. Patrick Lorentz points out that this is one of the effects the sun has on the skin over time. Beyond this lack of uniformity, pigment spots can also appear on the skin, again because of the same actor: the sun. The important thing to remember is that if you are only lacking the uniformity of your complexion, then applying a “very nude foundation” will do the trick, as Patrick says. Lorentz. If, on the other hand, you need more coverage in order to hide a few more important irregularities, then you can opt for the combo: foundation and concealer (to be applied with a brush on the targeted points). Regarding the material to be preferred, as it is rarer to display a type of oily skin from a certain age (given that the latter tends to dry out more), the make up artist advises use of a satin foundation rather than powdered: “Thus, the product will do the job in place of the skin by capturing the light, which will give a good glow!” “

The expert’s tips: Do you have the impression that the foundation accentuates your wrinkles? We asked Patrick Lorentz for his opinion and here is his answer: “YES, the foundation marks wrinkles! He explains: “The problem is that the material will slip through the wrinkles at the most mobile areas of the face. “The expert’s solution:” Apply foundation only to the most fixed areas: cheekbones, nose and chin “. Good thing, these are precisely the places that need to be standardized the most.

To prevent the material from slipping, the make up artist also recommends not to hesitate to mix certain make-up products with other skincare products. For example, mixing moisturizer and foundation will give you a BB cream perfectly suited to your skin tone for those days when you want a lighter finish and a good dose of hydration. You can also mix eye contour and concealer to obtain a material that will not mark the wrinkles in the area (do not forget the small touch of pure concealer at the level of the inner corner of the eye, where a blue wrinkle tends to emerge). And why not even mix blush and serum to create the perfect blush: neither too powdery nor too creamy? This is Patrick Lorentz’s special trick, he named it “blush water” and here’s how:

You just need to bring a brush and come and crush it generously by turning in the blush case of your choice. Once sufficient material has been removed, the brush will then have to be crushed again on another surface until the pigments are found only in the heart of the brush and not at the end of the bristles. Then take a drop of serum and mix it with the brush. Result: the liquid texture obtained will bring a nice glow to the cheekbones without marking wrinkles. In addition, the skin in the area remains hydrated and comfortable for the day.